Wednesday, May 3, 2017

Crazy for Danny Iny

Danny Iny  is my kinda human.  He wants to succeed, rewarded with all the prestige & goodies that brings, but he thinks just as much - maybe more - about helping people like me, folks who lack funding & core support & sometimes a fully-grounded concept.

Page 10, Engagement From Scratch:  ""There were plenty of businesses that were doing very well, and there were more than enough of them to support a thriving consulting & coaching practice for Peter (biz partner) & myself.  But there were a lot of people who really needed help. And we wanted to help.  We both gave away a lot of our time for free, but we couldn't keep up with the demand - free advice just couldn't scale."

Danny & Peter checked for books/programs they could recommend to folks with great ideas but no funding or backers. They came up with nothing.  Oh, Peter & Danny found a rich market for such a guide; it just was filled with under-funded on-the-brink entrepreneurs.

"We realized that if we wanted a solution to offer these entrepreneurs & business owners, we would have to build it ourselves - and that's exactly what we did."

Engagement From Scratch is an astonishing book - approachable, clearly written, entertaining & wildly informative material from a jaw-dropping wide range of super smart & creative people.  Each gem of wisdom is relatively short - ten pages, max. And you walk away from each stand-alone read feeling seriously more empowered.

Danny GIVES away the online version of his book, as simple as a free download, and 50% of book sales go to support teaching about entrepreneurship.

When I first told my business coach my plan to split my older2elder activities between income streams & community pay-back, he looked at me like I was an over-idealistic crazy woman.  I have every faith that Cyber Access for the Technically Timid and Every Moment will attract eager clients, making it possible to do more pro-bono work and, in time, write our own books, post our own YouTube coaching videos.

I know it can be done - Danny's doing it.

Am I crazed, like my biz coach thought?  Far from it - am fixed focused determined. Well, actually now that I think about it, I am crazy - crazy for Danny Iny!


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